The Feel First FrameworkTM
Core idea
The Framework at a Glance

Feel Notice what is happening in your body and name the emotion with simple words. Breathe. Let the signal register.

Align Ask, “Is this coming from my now, or is this a prediction from my past?” Identify the need underneath the emotion. Hold it next to your values.

Choose Take one wise micro-action. Use these three prompts:
- Does this action serve the real need?
- Does it align with my values?
- Am I choosing from now, not from an old script?
Why it works
Prediction, not reaction. Your brain predicts what will happen based on past experience. Clear feeling supplies better data.
Granularity improves control. Naming emotion precisely reduces noise and improves choices.
Micro-choices compound. Small actions create feedback that updates predictions and builds trust in yourself.
Emotion regulation, not suppression. Simple downshifts and values-aligned micro-actions keep arousal in a workable zone.
No fluff: real stories, focused on outcomes
The Science Behind Feel First
Predictive brain & allostasis.
Constructed emotion
Interoception
(heart rate, breath, tension) improves clarity and regulation. Nature
Emotion regulation
Broaden-and-Build
Use It In 90 Seconds
0–20s: FEEL Pause. Exhale longer than you inhale. Notice the sensations in your body. Name the strongest feeling with simple language.
20–50s: ALIGN Ask “now or past?” Name the need. Check it against one value that matters here.
50–90s: CHOOSE Pick the smallest step that addresses the need, aligns with your values, and reflects who you are now. Then take it.
Everyday Examples
Tough email arrives
FEEL: “Tight chest, I’m angry.”
ALIGN: “Now or past? Mostly past. Need: respect.” Value: candor.
CHOOSE: Draft a clear, respectful reply tomorrow morning. Log one line you want to land.
Family conflict
FEEL: “Stomach drop, I’m anxious.”
ALIGN: “Now or past? Mixed. Need: safety and clarity.” Value: kindness.
CHOOSE: Ask for ten minutes later to talk. Jot two facts, one ask.
For Leaders And Teams
One-minute Clarity Ritual before big decisions
A simple 1:1 check-in: FEEL one word, ALIGN one need, CHOOSE one commitment
Works with existing operating rhythms and coaching cadences
Try It With the App: Feel First Daily
Feel
ALIGN
CHOOSE
Values Map and Readiness Slider for pacing
Weekly Pattern Map to spot trends
Daily Check-Ins to keep you present and regulated
FAQ
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Downshift first: longer exhale, feet on the floor, look around and name three objects. Then run the loop.
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